Shop for Proteas from HFNA Members Now >

The genus Protea was named in 1735 after the Greek God, Proteus, who could change his form at will. This family of flowers offers diversity in form, size, colors and especially texture. Many of the species were discovered in the 1600’s by botanists at Cape of Good Hope and were introduced to Europe in the 1700’s. Collectors were probably responsible for introducing Proteas to the Hawaiian Islands. The genus and its many species have naturalized beautifully, thriving in the cooler and drier air in “Upcountry Maui” on the western slope of Haleakala volcano, on the Island of Maui.

There are over 1400 varieties worldwide. The University of Hawaii Agricultural Station in Kula, Maui is known for decades of research in hybridizing new varieties of Leurospermum and Proteas.

Watch our videos

Recent News & Events

  • Disaster Emergency Resources 6/15/2018 Meeting

    June 22, 2018
    61518 Disaster Emergency Resource Meeting Final Schedule USDA Farm Service Agency Emergency Assist. for Livestock, Honeybees & Farm Raised Fish​ FSA emergency_conservation_program_oct2017 FSA livestock_indemnity_program_fact_sheet-may_2018  American Job Center meetings flyer County R&D Enterprise Zone brochure County R&D Enterprise Zone Program UH-Manoa Read More
  • 2018 MIDPAC Horticultural Conference & Expo

    May 10, 2018
    Register for MIDPAC at HENA.ORG! About MIDPAC The Aloha Advantage Experience firsthand the Aloha Advantage of Premium Hawaiian Grown Foliage & Flowers and see why nothing competes with Hawaiian Grown. Plus, MIDPAC is the perfect opportunity to meet and build Read More
  • Grower’s Import Replacement Educational Research Seminar 2017

    February 16, 2018
    Grower’s Import Replacement Educational Research SeminarThursday, October 5, 20178:00 a.m. – 3:00 p.m.USDA ARS Daniel K. InouyeU.S. Pacific Basin Agricultural Research CenterConference Room, Nowelo Street, Hilo   Welcome - Eric Tanouye, HFNA President Eric Tanouye: As President of Green Point Nurseries, Read More
  • 1